what happened to viathon bikes

Again- something we cannot make a call on. Same price as the Grail 7 AL right now, both have quite race-y aspects to them. Doesn't seem like anyone is really sold on Viathon though. Long, low, slack? However, 29 wheels will make your bike react slower to obstacles you may encounter. I spoke with him at the recent Outerbike expo in Idaho, the second public outing for the brand. Having 29 wheels means that you need less fork travel, leading to a reduction of the pedal bob effect. Spinhirne-Martin says Walmart is launching with the hardtail to fill in holes in what they already offer on the Walmart.com marketplace. RZC Investments, founded by Tom and Steuart Walton, grandsons of Walmart founder Sam Walton, owns Rapha and part-owns Allied Cycle Works, a high-end bike manufacturer based in Little Rock, Arkansas. Ive already gotten questions for people internationally. Crickets. $2000 is still steep for an entry level hardtail, especially without at 27.5+ option. Almost all carbon frames come from Asia, and different brands often subcontract with the same large producers. "We're trying to build a culture, building an education," Jordan said at the introduction. I might consider buying it for the components. He doesnt have a marketing team: he outsources that to Idaho-based Cranktank, the PR and marketing outfit led by Adrian Montgomery, ex of Scott, and Scott Montgomery, ex of both Cannondale and Scott and who is also the current president of Reynolds Cycling. Bayside Women's Cruiser Bike, Rose Gold 1385 Pickup 2-day shipping Best seller $648.00 Hyper Bicycles Electric Bicycle Pedal Assist Mountain, 26 In. Call it a 'Walmart' bike if you must. 2 - You can't buy these bikes at a Walmart. Certainly, there are many Walmart shoppers among us, though likely few who have bought a bike there. Viathon was his idea, springing from his background as a former pro rider, a one-time USA Cycling team mechanic and latterly a web commerce geek with Backcountry.com and before that Competitivecyclist.com. Frame weight is a claimed 1,010 grams for size 54, including derailleur hardware and bottle cage bolts. You can race and ride it at the highest Mtb level. Brand manager Zack Spinhirne-Martin doesnt see it that way. All the frames are carbon fiber, and the gravel and road models fit solidly within current design trends that prize features like disc brakes and clearance for wider tires. Walmart Launches High-End 'Viathon' Bike Brand - Pinkbike. That's a hell of alot of awesome MTB trails read about it here Do Steu and T-Dubs ride Viathons? Walmart is also the largest grocer in America and possibly the world. If successful, Viathon can be rolled out widely, claimed Spinhirne-Martin. You could get a 450 for the same as a well optioned V10. Apt analogy. REI bikes are made by the largest manufacturer in the industry, Giant. Picked up a fishing pole and Razor scooter for my kid there recently. I wanted to make bikes that I would want to ride, says Spinhirne-Martin. Walmart will sell bikes under this brand soon with price tags up to $6,000. Not everybody has great trail access, but almost everybody has access to dirt roads.. Read Review. The point is, a Viathon purchase does not include some intangibles that are benefits of buying in a traditional model. tony dokoupil ex wife the bachelorette. Note: Viathon sent over the Rival 1 G1 bicycle for test and review at no charge to Riding Gravel. I did hear you and Andy mention 2300 on podcast 65. Well, so much for that. The Viathon M.1 is available in three complete build kit options, starting at $2,400 USD. There's this scales of economy thing you should look into: Compare top end to top end, yeah you can get a budget moto for less than an s works, but that is simply because motos prices increase at a much more exponential rate. Its almost impossible for Walmart to develop premium offerings with the Walmart name, which is synonymous with keen pricing and out-of-favour out-of-town malls. The M.1 is the first mountain bike from Viathon, and from the sound of things, it won't be the last. But to drive the demand, there needs to be a product in place to capture attention. Bicycle Shop. As much as I agree with the general sentiment, there are some other factors that tend to get overlooked in this comparison: Wal-Mart has these pretzel bites with beer cheese for like $2 bucks, pretty freakin awesome after a ride. Manufacturing costs vary inversely with manufacturing rate. Ive heard quotes saying a pros super cross bike runs around 100-200k. At first it was seemingly impressive for $2500. Shoppers will have four build choices per model. It is aimed squarely at millennials and digital natives. And every single article, including this one, focuses on the Walmart ownership. Trail systems even in coastal areas are getting so well-built (and relatively easy due to limited elevation, at least on the US east coast) that a lot of people can easily get into the sport if they have a bike. The bikes look fine. I know you're talking frame only, but at least this one ships with tires that actually fit the frame (unlike the DV9, which has known problem with tire rub on the tires it ships with). For instance, TRP Sprye calipers are known for having a part in this issue with many other combinations due to the wider caliper designed to accommodate the dual moving pistons on that design. The S-Works Epic only comes with an 11-speed groupsetthe Shimano XTR Di2so the Viathon wins in our books with the snazzy eagle. Viathonbicycles.com has more info. I think it's time for a Field Test review on this bike to dispel or confirm all the controversy. Read more. Nowadays, a search for Viathon bikes on the Walmart website (see here, here and here) returns a notice that the item is no longer available; the image from the final link (also shown above) displays another brand and model entirely. Its name is Viathon. Take YouTuber KevCentral, for example, whose channel reviews bikes available at Walmart and Walmart.com and how to upgrade them. All Viathon bikes come with a 2-year warranty. The new G.1 is their top-tier carbon gravel bike, with a loaded spec including Zipp cockpit, Fizik saddle, HED wheels, and SRAM Red electronic shifting. The impetus for Viathon didnt come from Tom and Steuart Walton, avid riders, Walmart heirs responsible for the trail network in Bentonville, Ark., and investors in Rapha and Allied Cycle Works. Even more interesting was Jordan's underlying premise that at least some of those hundreds of millions of Walmart customers would for reasons unknown and perhaps unknowable leap at the opportunity to purchase a full-dress carbon bike with a price tag northward of $3,000 precisely because they didn't have to go into a brick-and-mortar bike shop to purchase it. Thats a challenge. With Walmart backing this brand, we can engage in a bike segment other brands wont touch.. The finishing kit and drive train on the G1 option of the Viathon gravel bike is decent and should be seen as a good value. @Greg B We did not experience that issue, but as you say, the clearances are minimal, and that is not an uncommon issue with many combinations of calipers/wheels. Does a rising tide lift all boats? To be honest they have decent bikes (they sold an aluminum frame/carbon fork road bike with Ultegra Di2 and disc brakes for about EUR 1800, which is/was unique in the industry I believe) but, take this as you may, I only buy products from this line (clothing mostly) which don't feature large logos. Its also important to note whats not in the current lineup: womens bikes, utility bikes, and e-bikes. Way too much focus on the manufacturing/engineering side on squeezing out that next 1% gain in performance, then convincing us through marketing (or forcing us in the case of Boost) that we need it. Walmart didnt opt to adopt more modern geometry, possibly because its current customer base will have to take a few steps to catch up to the rest of the bike market. Viathon is backed by the big box retailer but has teamed up with industry veterans that'd designed frames for brands like Cervelo and Pivot. Whole Foods kinda sells bikes through their shit parent company Amazon. The bikes themselves, it was agreed, were competently designed and engineered, and marketed by respected industry professionals with big-brand credentials. And Kawasaki employs a lot more people in R and D and production than a typical bike company, thats my guess. ummm.I regularly pass the bikes in walmart on my way to the sporting goods section to buy fishing/hunting stuff and I don't know of these $500 walmart bikes you speak of$250 is about the top price going unless yall have some gucci walmarts wherever this story was based? Viathons carbon bikes retail online for between $2,300 and $6,000. The bike uses a very rigid pivot/BB comprised of two MID-BB's inside one another. If they add a similarly specced and priced short or mid travel fs bike, those things will sell like hot cakes. That said, the lineup doesn't make sense. Spinhirne-Martin says yes, and reiterated that he wants to grow the bike industry, not put other brands or bike shops out of business. The Bike Forum. And does it matter, because the nut is now unusable? It doesnt need to get younger customers. At least they dont come with pegs. Um that copper color scheme on the pre-order bikes is also quite loveleh. The brand is starting with three models . They tasked a few well known bike designers with creating a new brand. So take the roads less traveled, or the ones that don't even show up on the . Bikes are getting more expensive because more expensive bikes and bike parts are selling better than cheaper bikes and bike parts. 1600 Pearl St., Ste 300Boulder, CO 80302This website copyright 2023. Viathon made a big splash when it announced its presence to the bicycle world back in April, leveraging the cost-efficiency muscle of its parent company, Walmart, into a line of carbon bikes that . For sure we are also undergoing huge changes; times are tough now and likely to get tougher before they get better. No normal business can compete with their strategy. Walmart isnt currently targeting the kind of customer who wants the latest carbon layup or the greatest new geometry, nor is it targeting customers who self-identify as cyclists. Por - 10 junio 2022. Boost? But there aren't enough spec details to tell what we're looking at. February edition of BikeBiz magazine now available, Pros perspective: Olly Wilkins on DMRs new ODub Bars, MTB clothing brand Dharco aims to expand in Europe, The top five jobs in the bike trade this week 3rd March, German custom bike brand Velo De Ville to launch in UK at The Cycle Show 2023, Ribble Cycles launches new collective of riders, Squire releases its first range of wearable cycle locks, SRAM releases new Force AXS groupset, developed for WorldTour pros. Savvy consumers may baulk at the Walmart connections not just because of the value connotations but also the corporates reputation for poor labour relations but nor is Viathon a bike brand for the decal-focussed. The frames are customized for REI's product line and highly durable. The difference is being wholly owned by US hypermarket chain Walmart. Stock yz250 is a joke compared to what actual supercross athletes ride. There is very little flex since your BB is both on the swingarm and the front triangle. Correct that 74 million. Now on to the final word on this carbon fiber crushed rock roller. The Viathon M.1 is available in three complete build kit options, starting at $2,400 USD. The frames are engineered and designed in partnership with Kevin Quan, a longtime designer whos responsible for well-known bikes from well-known brands like Cervelo, Parlee, and Pivot. You can buy the same frames on aliexpress for under $300, or if you're more risk-adverse you can buy them through this guy: Perhaps we'll see a revolution that surfing seems to be having. The brand is starting with three models: the R1 road bike, the G1 gravel bike, and the M1 hardtail mountain bike. a buddy of mine, bought the g1 gravel bike to keep at his lakehouse (insert dentist joke, he's actually a cpa). Which raises the question who is the brand aiming to reach? So far, Viathon isnt saying much about what makes its bikes different, nor is it telling much of a brand story. As we continue to build out the platform, we welcome other brands, said Spinhirne-Martin. The bikes look pretty good on paper, and the price points are very slim for what you get. Walmart's first mountain bike offering is a carbon hardtail called the M.1. Arkansas is also hosting several UCI events in the next few years including cyclocross WORLDS. The Club will ride Viathon's newly released carbon G.1 gravel bike and send a group of five Elite riders to key events like the Belgian Waffle Ride and Dirty Kanza, two of the most challenging gravel races in the world. When you're at this level, you may as well just buy direct from manufacturer through Aliexpress, They need to build a 130/140 travel trail bike for 2k with GX eagle then I am in lol. Therefore we have nothing really to go by but the suggested retail and maybe current internet pricing at the time of publishing a piece.

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what happened to viathon bikes